11 Showcases from Startups Looking to Disrupt Marketing and Ads with AI

AI is reshaping the media and marketing industries at breakneck speed, whether consumers like it or not.

Adtech and Martech startups are raising millions of dollars from venture capital firms thanks to the AI ​​wave.

Many of these companies are developing under-the-hood technologies, like agentic AI tools designed to streamline marketers’ workflows and increase productivity. Others are working on creative platforms that allow marketers to create ads and even virtual influencers using generative AI.

“We want to disrupt the traditional ad agency,” Bolbi Liu, founder of AI technology startup AdsGency, told Business Insider. In October, AdsGency announced it had raised a $12 million seed round, led by XYZ Venture Capital.

Advertising agency giants realize they must embrace AI or risk being left behind. Large agency groups, from the British WPP to the French holding company Publicis via the American advertising giant Omnicom, have committed to investing hundreds of millions of dollars in AI over the coming years. Publicis is looking for AI companies to acquire.

There’s a lot of money to be made. A Boston Consulting Group A survey of 200 senior marketers this year found that 71% of CMOs plan to invest at least $10 million annually in generative AI over the next three years, compared to 57% of respondents in the 2024 edition of the study.

Business Insider interviewed the founders of startups creating tools to disrupt advertising and marketing with AI. These founders shared the pitch decks they used to impress investors and raise venture capital.

Read 11 advertising and marketing pitch decks that AI startups have used to raise millions:

Series B

Series A

Seed